AI lead capture
Turn phone calls into leads. Scored by rules you can read.
When a call qualifies, Sí Call files the caller in its built-in leads list: their name and number, what they asked for, a score from 0 to 100 and the call’s summary. Work each lead through your stages and export the list to CSV whenever you like.
Plans open at launch. Nothing can be bought yet, and features marked “Coming soon” aren’t built yet.
Leads · Ridgeline Roofing
Example · Fictional businessJordan Hayes
90Hot
- Starts at50
- Asked for an estimate+20
- Said it was urgent (“ASAP”)+15
- Call over 1 minute+5
From the call summary
Water coming through the back-bedroom ceiling since last night’s storm. Pitched shingle roof, about 15 years old. Wants an estimate ASAP.
A call ends. If it qualifies, a lead is filed.
Nobody types anything in. When Sí Call finishes a call, it writes the call up, checks it against a few plain rules and, if the call qualifies, files the caller as a lead with a score.
The call ends
Sí Call answers from your details, takes a message when it can’t help, and files the finished call in your dashboard.
It’s written up
A transcript, turn by turn, a short summary, the reason for the call and an outcome, such as follow-up needed.
It qualifies, or not
A call of 30 seconds or more qualifies, and so does a shorter one with a booking, a quote request or an urgent request.
The lead is scored
It starts at 50 and moves on what happened on the call. Your newest leads open first, each with its score.
30 seconds or longer.
A completed call that lasts at least half a minute becomes a lead, whatever it was about.
Or a clear signal.
A shorter call still becomes a lead when it includes a booking, a quote or price request, or an urgent request.
Not a quick hang-up.
Calls under 15 seconds don’t become leads, so wrong numbers and pocket dials stay out of your list.
What you need to call them back.
Each lead carries the caller’s name and number, what they asked for, a score, a stage and the call’s summary. The call itself, with its transcript, stays in your calls list.
The fields on each lead.
- Contact
- Name and phone number, and email when the caller gives one.
- Intent
- A short label for what they wanted, taken from the call, such as a quote or pricing inquiry, an appointment inquiry or a service request.
- Score and priority
- 0 to 100. Hot at 80 and up, warm from 50, cold below.
- Stage
- New, contacted, qualified, won or lost, marked from the list, or any of those and proposal, negotiation or nurturing on the leads board.
- Next step
- A call, email, meeting or quote with a date and a note; past-due steps will show under Overdue follow-ups.Coming soon
- Call summary
- What the caller needed, in a few lines, from the call.
Elena RuizContactedScore 80
(415) 555-01471 call
Quote/pricing inquiry
Asked for an estimate to replace the gutters and downspouts on a two-story house. Prefers a call after 4 p.m.
A score from 0 to 100, from what happened on the call.
There’s no black box. Each lead starts at 50 and gains or loses points for things that happened on the call. These are the rules the product applies. The score is set when the lead is filed; changing its stage doesn’t change it.
| What happened | Points |
|---|---|
| Starting score | 50 |
| A booking was made | +30 |
| The call’s outcome read as a qualified leadA keyword check on the call, when it ends | +25 |
| They asked for a quote, an estimate or a price | +20 |
| They said it was urgentThe summary says “urgent”, “ASAP” or “emergency” | +15 |
| The call ran over 1, 2 or 5 minutes | +5 / +10 / +15 |
| Also counted | |
| They have called you before | +10 |
| You have an email address for them | +10 |
| The transcript’s wording reads positiveA simple keyword check | +10 |
| The transcript’s wording reads negativeThe same keyword check | −15 |
| The total is kept between | 0 and 100 |
- 80 and up is hot. A booking on its own puts a lead here.
- 50 to 79 is warm. The starting score sits here.
- Under 50 is cold. Only the negative word check pulls a lead this low.
Worked example
Jordan Hayes asked a roofer for an estimate, said it was urgent and talked for just over a minute: 50 + 20 + 15 + 5 = 90, so the lead is hot.
The word check counts positive and negative words in the transcript. It isn’t an analysis of the caller, so read a lead’s summary, not only its score.
Your newest leads, each with its score.
Open Leads and your newest leads are there first, each with its score. Filter the list by stage and mark each lead as you work it, from new to won or lost.
From first call to won or lost.
- New
- Contacted
- Qualified
- WonorLost
ProposalNegotiationNurturingAt launch
A lead starts as new. Mark it contacted, qualified, won or lost straight from the list, and filter the list by stage. On the leads board you can also move it to proposal, negotiation or nurturing. Setting a dated next step that shows up under Overdue follow-ups when it’s missed is coming soon.
Leads don’t only come from calls. Add a referral, a walk-in or someone who filled in your website form by hand, and they sit in the same list.
Export your newest 1,000 leads to CSV whenever you like, and the calls that match your filters on the Calls page, for a spreadsheet or another tool.
A roof leak, turned into a hot lead.
A homeowner calls a roofer the morning after a storm. Sí Call asks what an estimator needs to know, and the call is filed as a lead that scores 90, because the caller asked for an estimate and wants it soon.
Jordan(415) 555-0124
Call1:12
An estimate request after a storm
AI notice, before the greetingYou’re speaking with an AI assistant, and this call is recorded and transcribed.
Ridgeline Roofing. How can I help?
Hi, water’s been coming through the ceiling in our back bedroom since last night’s storm. Can someone look at the roof?
I’m sorry to hear that. I can take the details so the team can get back to you about an estimate. What’s your name?
Jordan Hayes.
Thanks, Jordan. Is it a flat roof or a pitched one, and do you know roughly how old it is?
Pitched, asphalt shingles. About fifteen years old, I think. We’d like an estimate ASAP.
Got it. I’ve noted a leak over the back bedroom after the storm, a pitched shingle roof about fifteen years old, and that you’d like an estimate as soon as possible. Is this a good number to reach you?
Yes, that’s my cell.
Filed as a lead
Filed after the call
- Caller
- Jordan Hayes · (415) 555-0124
- Summary
- Water coming through the back-bedroom ceiling since last night’s storm. Pitched shingle roof, about 15 years old. Wants an estimate ASAP.
- Intent
- Quote/pricing inquiry
- Score
- 90 · Hot
- Stage
- New
Starts at 50; an estimate adds 20, “ASAP” adds 15 and a call over a minute adds 5.
Export today. Connections are coming.
Your leads live in Sí Call’s built-in list and export to CSV. Sending them to your other tools is on the way: CRM sync and webhooks are coming soon on Pro and up, and HubSpot and Salesforce are planned.
Lead capture, by capability
- 7 at launch
- 5 coming soon
- 1 planned
In Sí Call
Your leads, in the built-in list.
- Leads filed from your callsAt launch
- Scores from 0 to 100: hot, warm and coldAt launch
- Stages and the stage filterAt launchNew, contacted, qualified, won and lost.
- Set a dated next step, with overdue follow-upsComing soon
- Move a lead to proposal, negotiation or nurturingAt launchOn the leads board.
- Add a lead by handAt launchA referral, a walk-in or a website form.
- Export leads and calls to CSVAt launchYour newest 1,000 leads, and the calls that match your filters on the Calls page.
Connections
Sending leads to the tools you already use.
- CRM sync and webhooksComing soonFrom Pro.
- HubSpot and SalesforcePlanned
Following up
- An email to you after each callAt launchWith a link to the call in your dashboard.
- An alert just for a new lead, by text or phone notificationComing soon
- A text to the caller after the callComing soonFrom Growth.
- A mobile appComing soon
Lead capture questions, answered.
Straight answers about which calls become leads, how they’re scored and where they can go.
Does each call become a lead?
No, only the calls that qualify. A completed call becomes a lead when it lasts 30 seconds or more, or when it includes a booking, a quote or price request, or an urgent request. Calls under 15 seconds don’t become leads, so hang-ups and wrong numbers stay out of your list.
How is the score worked out?
Each lead starts at 50. A booking adds 30, a call whose outcome reads as a qualified lead 25, a quote or price request 20, a mention of urgency 15, and longer calls add 5 to 15. A repeat caller or an email on file adds 10, and a simple word check adds 10 or takes away 15. The total stays between 0 and 100. The score is set when the lead is filed: marking a lead qualified or moving it to another stage doesn’t change it.
Which stages can a lead be in?
New, contacted, qualified, proposal, negotiation, nurturing, won and lost. A lead starts as new; you mark it contacted, qualified, won or lost straight from the list as you work it, and you can filter the list by stage. The leads board moves a lead to any stage, proposal, negotiation and nurturing included. Dated next steps, with a list of overdue follow-ups, are coming soon.
Can I export my leads?
Yes, at launch. Export your newest 1,000 leads to CSV at any time, and the calls that match your filters on the Calls page, then open them in a spreadsheet or bring them into another tool. Sending leads to other tools on their own is on the way: CRM sync and webhooks are coming soon on Pro and up, and HubSpot and Salesforce are planned.
Does it connect to HubSpot or Salesforce?
Not yet. HubSpot and Salesforce are planned, and CRM sync and webhooks are coming soon on Pro and up. We won’t list a connection as working until it is. Until then, export your leads to CSV and import them wherever you work.
Will I be alerted when a hot lead comes in?
At launch you get an email after each call, a new lead’s call included, with a link to the call in your dashboard. An alert just for a new or hot lead, and alerts by text or phone notification, are coming soon. In your dashboard, Leads opens on your newest leads, each with its score, so you can see who to ring back first.
Can I add leads that didn’t come from a call?
Yes, at launch. Add a lead by hand, such as a referral, a walk-in or someone who filled in your website form, and it sits in the same list as the leads from your calls, ready to move through the same stages.
Can I buy Sí Call today?
Not yet. Plans open at launch, and nothing can be bought before then. You can talk to it in your browser for up to a minute, and pledge a Founding 50 spot to hold 20% off Starter, Growth or Pro for 12 consecutive months from your first paid invoice. Pledging is free, needs no card, and you can withdraw any time.
Let your calls fill your leads list. Plans open at launch.
Pledge a Founding 50 spot to hold 20% off Starter, Growth or Pro for 12 consecutive months, or talk to it in your browser first. Pledging is free and needs no card.
- PricingPlans from $75 a monthMinutes, calls at once and overage for each plan, what is coming soon, and how billing works.
- Founding 50Hold 20% off before launch50 spots. Free to pledge, no card, withdraw any time. Confirmed pledgers are invited in pledge order when plans open.